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Privacy and Cookie Policy
Effective Date: 19 October 2025
Controller: Denney.ai (“we”, “us”, “our”)
Website: https://denney.ai
Email: support@denneystudio.com
1. Introduction
Your privacy is important to us. This Privacy and Cookie Policy explains how Denney.ai collects, uses, stores, and protects personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website or services, you agree to this policy. If you do not agree, please discontinue use immediately.
2. Who We Are and Contact
Denney.ai is the data controller responsible for the personal information collected through our website and services.
We have not appointed a statutory Data Protection Officer. For any privacy questions, requests, or complaints, please contact:
📧 support@denneystudio.com
3. Information We Collect
We collect information in two main ways:
a) Information You Provide Voluntarily
Contact details: such as name and email address when you contact us.
User-generated content: text, images, or other materials you submit for publication.
Support enquiries: messages you send via forms or email.
b) Information Collected Automatically
When you visit our website, certain technical data is automatically collected by our servers or service providers for operational and security reasons. This may include:
Your device’s IP address and browser type/version.
The pages you visit, the time and date of your visit, and the time spent on each page.
Referring websites or links that led you to us.
General diagnostic and performance data.
This “log data” helps maintain site security, detect errors, and improve performance. It is typically retained for a short period and automatically deleted or anonymised.
c) Cookies and Analytics
We use cookies and analytics tools to understand how visitors interact with our site and to improve user experience. More details are provided in the Cookie Policy
section below.
Children’s Privacy:
We do not target or knowingly collect personal information from children under 13.
4. Purposes and Lawful Bases for Processing
Purpose Data Types Lawful Basis
Provide and operate the website and services Contact, usage Contract / Legitimate Interests
Respond to enquiries Contact details, message content Contract / Legitimate Interests
Security and fraud prevention IP, logs, technical data Legitimate Interests / Legal Obligation
Analytics and service improvement Usage, cookies Legitimate Interests
Marketing communications Contact details Consent
Legal and regulatory compliance All relevant data Legal Obligation
We process only the minimum personal data necessary for each purpose.
5. User-Generated Content
If you submit or upload content to be published on Denney.ai or affiliated platforms, you grant us a limited licence to display and distribute that content as intended. Once public, removal does not guarantee complete deletion from third-party caches or archives.
6. Automated Decision-Making / AI-Generated Outputs
Our services may use AI systems to generate text, answers, or recommendations. We do not make solely automated decisions that have legal or similarly significant effects on individuals.
You may request human review or object to automated processing by contacting support@denneystudio.com
.
7. Sources of Data
We may receive limited information from:
Publicly available sources (e.g. social media posts consistent with your privacy settings).
Trusted partners or processors providing analytics, hosting, or communications.
8. Retention Periods
We keep personal information only as long as necessary for our purposes or legal obligations.
Category Retention Period
Support enquiries Up to 24 months after closure
Analytics data 26 months (then anonymised)
Server logs 30–90 days (typical hosting retention)
Legal/financial records Up to 7 years
When data is no longer required, it is securely deleted or anonymised.
9. Sharing and Disclosure
We may share personal data with:
Hosting and infrastructure providers (for website operation and security)
Analytics providers (e.g. Google Analytics)
Email and support service providers
Professional advisers, regulators, or law enforcement (where legally required)
Business successors or acquirers in case of sale or merger
All third parties are bound by confidentiality and data protection obligations consistent with UK GDPR.
10. International Transfers
Your information is stored primarily in the United Kingdom. If data is transferred outside the UK, we ensure appropriate safeguards, such as:
Adequacy Regulations (destinations approved by the UK Government), or
Standard Contractual Clauses (SCCs) with the UK Addendum / IDTA.
11. Security
We apply technical and organisational measures to protect your information, including:
Encrypted data transmission (HTTPS)
Firewalls and intrusion monitoring
Limited employee access on a need-to-know basis
While we take all reasonable steps to protect your data, no electronic storage or transmission is 100% secure.
12. Your Rights under UK GDPR
You have the right to:
Be informed about how your data is used.
Access your personal information.
Rectify inaccurate or incomplete information.
Request erasure of your data (“right to be forgotten”).
Restrict processing in certain situations.
Object to processing based on legitimate interests or direct marketing.
Data portability, where applicable.
Withdraw consent at any time (without affecting prior lawful processing).
To exercise any of these rights, contact support@denneystudio.com
.
If you are dissatisfied with our response, you may complain to the Information Commissioner’s Office (ICO):
📞 0303 123 1113
🌐 https://ico.org.uk
13. Marketing Preferences
We will only send marketing communications with your consent. You can unsubscribe at any time by clicking the link in emails or contacting support@denneystudio.com
.
We will not discriminate against you for opting out.
14. Data Breach Notification
In the event of a personal data breach, we will notify the ICO within 72 hours if required and affected users without undue delay if their rights or freedoms are at risk.
15. Business Transfers
If Denney.ai undergoes a merger, acquisition, or sale of assets, your information may transfer to the new owner under the same privacy commitments.
16. Third-Party Links
Our site may include links to other websites. We are not responsible for their content, privacy policies, or data practices.
17. Cookies and Similar Technologies
17.1 What Are Cookies?
Cookies are small files placed on your device that store data about your browsing preferences. They help websites function properly and provide analytics for improvement.
17.2 How We Use Cookies
We use cookies to:
Keep our website secure and functional
Remember user preferences
Analyse site usage and performance
Deliver or measure marketing (with your consent)
17.3 Types of Cookies
Type Purpose Example Expiry Provider
Strictly Necessary Required for basic site operation Session ID Session Denney.ai
Functional Store preferences Language setting 1 year Denney.ai
Analytics Measure usage and performance _ga, _gid 1 day–26 months Google Analytics
Marketing Customise ads (only if consented) Ad pixels Up to 13 months Third parties
17.4 Managing Cookie Preferences
When you first visit our site, you’ll see a cookie banner allowing you to accept or reject non-essential cookies. You can change your settings at any time via the Cookie Settings link on our site.
We store your cookie preferences for 12 months or until you clear cookies.
17.5 Browser Controls
You can also control cookies through your browser settings. Disabling some cookies may affect site performance.
You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout
17.6 Updates to Cookie Policy
We may update this section periodically to reflect changes in technology or law. The latest version is always available at https://denney.ai/privacy
.
18. Data from Third-Party Services
We may integrate or link to third-party tools (e.g., analytics, payment processors, or hosting). Each has its own privacy policy, which governs how your data is handled within those services.
19. Policy Updates
We may revise this policy from time to time to reflect changes in our operations or legal requirements. Any updates will appear on this page with a new effective date. Continued use of our website after updates constitutes acceptance.
20. Contact Us
For privacy or cookie-related questions:
📧 support@denneystudio.com